Are you ready for the next era of user-generated music content?
Recent activity from Spotify – including a newly granted U.S. patent – suggests the company is developing a karaoke feature that could allow its users to upload their renditions of chamber songs (with or without automatic tuning).
Voisey, the iOS app backed by funding from global hitmakers Stargate (who call it “the future of songwriting”), is already well ahead of this trend.
The platform allows users to record short videos using multitrack vocals (and professional effects) on backing tracks uploaded by amateur and professional producers around the world.
Singers can also collaborate with each other through the app in separate locations.
So far, over 11 million songs have been recorded on Voisey, with in-app plays surpassing 200 million to date.
Now, coming in the wake of apps like TikTok, Voisey is establishing himself as an effective forerunner in the music industry.
California-based Olivia Knight, better known as poutyface, has gained significant notoriety through Voisey – and has just signed a long-term global recording deal with Island Records and a global publishing deal with Warner / Chappell Music.
“Island first discovered poutyface on Voisey, a platform and community of talented artists and music makers in which poutyface has shone. “
Darcus Beese, Island Records
Poutyface’s journey to signing these deals began with the creation of over 100 videos through the platform, during which the app brought it to the attention of Platoon founder and Voisey investor Denzyl Feigelson. – who took her to London last year to work on new content with a number of collaborators.
After that point, Island and Warner Chappell both stepped in to sign respective agreements with the act.
Darcus Beese, President of Island Records, said: “Island discovered poutyface for the first time on Voisey, a platform and community of talented artists and musicians in which poutyface has stood out.
“Island is delighted to welcome this innovative and prolific young artist to our family. “
“We recognized early on that there was something special about Olivia. His first videos on Voisey connected phenomenally, although the platform was only a few weeks old at the time.
Olly Barnes, Voisey
Olly Barnes, co-founder of Voisey said: “We recognized early on that there was something special about Olivia. His first videos on Voisey connected phenomenally, although the platform was only a few weeks old at the time.
“We have proudly supported her evolution as an artist and look forward to seeing her continue to flourish creatively, both on and off Voisey, as she enters the next phase of her creative journey with Darcus and his team at Island and Warner Chappell. “
California-based Poutyface was among the first unsigned artists to join Voisey’s beta testing phase in 2019 while working at a San Diego grocery store.
Although the app was not accessible to the public outside of Norway and the UK at the time, its song hooks made it possible to read his uploads on Instagram and Facebook, reaching nearly 2 million in under two. weeks.
poutyface said, “I haven’t been able to write a song for years. In 2019, I spent most of my time in an industrial refrigerator stacking crates of milk for a job.
“I’ve been invited to early access to Voisey, now it’s a year and over 100 Voiseys later, and I’m signed to Island Records, signed to Warner Chappell Publishing, definitely out of my writers block and sort of pinch me to check if this is true. “
Voisey is available on iOS in a limited number of territories, but the company says it plans “imminent global deployment.”Music trade around the world